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Disney and Cartoon Network Pledge to Support Child Nutrition

Released: 8/17/2007

Both the Walt Disney Company and the Cartoon Network pledged to stop using their cartoon characters to advertise food products for children that are high in calorie sand low in nutrients, after publication of the IOM reports Food Marketing to Children and Youth: Threat or Opportunity? and Nutrition Standards for Foods in Schools: Leading the way Toward Healthier Youth. In 2006, Disney began using its characters to promote the consumption of fruits and vegetables, and by 2009, it had promoted more than 250 products.

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Report at a Glance

  • Fact Sheet: Glossary of Terms (PDF)
  • Fact Sheet: Report Overview (PDF)
  • Fact Sheet: Significant Growth in New Food Products Targeted to U.S. Children and Youth, 1994 to 2004 (PDF)