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Workshop sponsored by the Committee on Prevention of Obesity in Children and Youth Institute of Medicine
Tuesday, December 9, 2003 1:00 pm - 5:30 pm
Agenda
1:00 pm Welcome and Introductions Jeffrey Koplan, M.D., M.P.H., Chair, Committee on Prevention of Obesity in Children and Youth Listen
1:10 pm Marketing and Media Influences: Identifying Challenges and Effective Strategies for the Prevention of Childhood Obesity
1:10 -1:30 pm Neal Baer, M.D., Executive Producer, Wolf Films, Universal City, CA Listen
1:30 -1:50 pm Eric Rosenthal, B.B.A., M.S., Marketing Specialist, Frankel, Chicago, IL Listen View Slides
1:50 - 2:10 pm Mary Engle, Esq., Division of Advertising Practices, Federal Trade Commission, Washington, DC Listen View Slides
2:10 pm Discussion among Presenters and the Committee Listen
3:10 pm Break
3:30 pm Family Dynamics: Challenges and Opportunities for Preventing Childhood Obesity and Promoting Healthful Lifestyles Susan McHale, Ph.D., The Pennsylvania State University, University Park, PA Listen View Slides
4:00 pm Discussion Listen
4:45 pm Open Forum
Joan Almon, US Alliance for Childhood Listen
Lilian Cheung, Harvard School of Public Health Listen
Jessica Donze, American Dietetic Association Listen
Tracy Fox, Produce for Better Health Foundation Listen
Lynn Fredericks, FamilyCook Productions Listen
Velma LaPoint, Howard University Listen
David Meyers, United States Breastfeeding Committee Listen
Jill Nicholls, National Dairy Council/Dairy Management Inc. Listen
Anne-Marie Nocton, Sports, Cardiovascular, and Wellness Nutritionists Listen
Robert Pallay, American Academy of Family Physicians Listen
Mercedes Rubio, American Sociological Association Listen
Margo Wootan, Center for Science in the Public Interest Listen
5:30 pm Closing Statements and Adjourn Jeffrey Koplan, M.D., M.P.H., Chair, Committee on Prevention of Obesity in Children and Youth Listen
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